Case Study Essay Example | Topics and Well Written Essays - 1250 words

Case Study - Essay ExampleIt has excessively been viewed that investing in water and energy conservation, replacing linen bed cover, pillow covers with cotton products, and most significantly restitution of the hotel with environment friendly products have helped in establishing eco-friendly environment attracting much customers. In-depth analysis of case scenario has further revealed just about the benefits specially replacing non-toxic cleaning agent with the ecofriendly cleaning agent. Additionally, it was also found that the toxic material dedicate within it can lead to the occurrence of critical diseases such as cancer, reproductive disorders, respiratory ailments, and nerve centre and skin irritations. Additionally, it has been analyzed that the advanced environmental sustainability initiatives assist the hotel to generate spick-and-span business with government, non-government agencies and corporate bodies. In this context, this further assisted the hotel to gain goodwi ll within the market, which ultimately resulted in its success. The cost incurred while put in the eco-friendly equipments can be expensive. However, it can be stated that cost would help in attracting more customers who are more conscious about the environmental matters or believe in eco-friendly activities (Lawrence and weber 484- 489). 2. Kimpton EarthCare programme was develop with the prime motive of establishing an eco-friendly environment within the hotel by using superior graphic symbol, non-invasive, eco-friendly products and services at all the branches of the hotel located all over the United States of America and other countries of its establishment. The accelerated industrial activities along with rapid increase in adapting products that contribute harmful chemicals in the environment are forcing the common large number to adapt eco-friendly products to avoid healthcare issues. Additionally, it has been viewed that the government of different countries and non-gover nment organization are adapting measurements to spread the awareness of adapting eco-friendly products. In this regard Kimpton EarthCare program provides a new dimension in the hotel industry. This program not only adapts new measurement to introduce different nontoxic cleaning products but also aims on adapting practices that would help generally focus on scaring 35 percent post-consumer recycled paper, saving almost 24,000 pounds of woods. The program also plans to recycle 100 glass bottles every month that would help in saving energy able of powering almost 100-watt light bulbs for 60 days. Additionally, the policy of recycling paper and to use soy ink to print on recycle paper and the plan to introduce organic coffee in all the pressure group of the hotel would help in reducing cost and also help in attracting customers by providing them with the best quality product. The policy of replacing the normal electric bulb with energy efficient bulb would help in reducing 70 percen t of the total energy consumed. It is also worth mentioning that adapting such a abundant change would also help in attracting association towards the hotel which would indirectly help it