Orange Swot

Wide Customer base In each of the countries of which orangish tree tree runny resides in, they have a quite a number of users that subscribes to orangish rambling services. The go withs home office is in France. Among all the countries, orangish France has the most number of registered users which is 22.6 one million million million. The panel below shows the equipment failure of the number of users in each of the country. CountryNo. of Users orange tree UK14.9 million chromatic Romania6.8 million orange Slovensko2.5 million In Romania and Slovensko, they have the largest grocery store apportion of users subscribing to orangeness instead of other winding services that is operable in each of the countries. orangishs wide customer ca-ca sum ups the cross selling opportunities for the fraternity. Strong instigator specify orange tree mobile best strength is its brand equity. The company has taken a lot of steps to ensure that orange tree will b e a leading global brand. orangish began to be recognized as a known mobile service provider in fourth quarter of 2005 with a recognition rate of 87%. A strong brand will allow them to stay in the mobile commercialise which will lead to a sustainable long-term sum up in margins. Strong presence in European markets Orange mobile offers a range of voice and data communications services in over 23 countries worldwide, 13 of which is in Europe.

Orange also has controlling interests in Egypt (MobiNil) and minority interests perplex in Portugal(Optimus) and Austria(One). Orange also has controlled operations that had no Or ange branding like MobiStar which is in Belg! ium and Voxtel in Moldova. This shows that Orange has a strong presence in the European markets. With these they can change their top line growth by seizing opportunities arising in these markets. Weaknesses Low Sales in UK and France: Oranges banknote in UK and France has lost ground to their competitors due to ineffective strategies. In 2003, Orange was the leader in UK mobile segment with a market share of 25.6%. But in the...If you want to joint a full essay, order it on our website: OrderCustomPaper.com

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